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How Do You Test A Tape’s Strength? Build A Roll Cage And Throw It Off A Cliff

FiberFix has quietly been on the market since about 2013, having made its debut on the Shark Tank TV show, but for this bonkers commercial they went way over the top to illustrate its baffling tensile strength by wrapping a Geo Metro in a steel roll cage joined together with only FiberFix tape at the joints and sending it flying over a 140 foot cliff. And the relatively undamaged car at the bottom speaks volumes to just how strong this stuff really is.

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