CARJAM TV and Discovery Channel takes on a prestigious journey of how a Rolls-Royce Phantom is built from concept to first drive.
Rolls-Royce prides themselves on maintaining the same base form for every car they create, giving their cars a signature appearance. The journey from paper to computer to 3D model is painstaking, but necessary for perfection. Every car features a V12 engine to deliver on maximum power. Honorably, the factory only uses four robots for large surface area body painting, while Rolls-Royce depends on the acute craftsmanship of the human hand for the finer details.
Interiors take up to 17 days to create, and usually with the skilled hands of woodworkers and leather-smiths, most of whom were former cabinet makers.
Weather testing, road testing, and a 5-hour lambs wool polish are the last steps before a Phantom meets its new owner.