As far as trophy reveals go, NASCAR really milked this one. After previewing it over the course of the week, they finally unveiled the piece of hardware that everyone will be drooling over until one lucky driver takes it home.
The coolest aspect of this trophy is easily the tracks being incorporated on the side. NASCAR.com says the cup can hold 37 Monster Energy drinks for maximum brand synergy and is made of 68 pounds of machined Aluminum that took 300 man-hours to make.
This would look good in someones living room next to the championship winning car.
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