This is how red became the go-to color for sports cars Donut Media /YouTube:

Sports cars are notorious for their symbolic red coat of paint, but why is that?

Donut Media’s Nolan decided to take the question to heart and, armed with a child’s toy and some friendly encouragement from James Pumphrey, he uncovered why sports cars are commonly pictured as existing in a single color, red.

Turns out the color red holds a lot of subconscious. It symbolizes lust, power and violence. In fact, one study revealed the men were more likely to find a lady attractive if she just had the color red near her. Of course, on the flip side, it can make people apprehensive. There’s a lot of red things in this world that’ll probably poison you.

But a more specific example comes from 1907, when Count Scipione Borghese won the Peking to Paris race in Italy’s Itala Mod. Of course, that car was red.

Will Lewis About the author:
Will is an Atlanta native, who spends his time hiking with his dog, Marty, and seeing how deep he can submerge his Subaru in mud without ruining it; it’s more than he thought.
View More Articles

Stories You Might Like