DETROIT, MI - The General Motors world headquarters building is shown September 17th, 2015 in Detroit, Michigan. Mary Barra, Chief Executive Officer of General Motors, and Mark Reuss, President of GM North America, held an Employee Town Hall Meeting and a question & answer session with the news media today to discuss GM's $900 million settlement with the Justice Department over GM's ignition switch recalls. (Photo by Bill Pugliano/Getty Images)

General Motors has sold off two of its brands


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After the sale, GM will no longer have an official presence in Europe. Opel and Vauxhall were officially sold to Group PSA who becomes the world's second largest automaker behind the Volkswagen Group, according to CarThrottle.

While the loss of these two brands doesn't affect the American consumer directly, it could mean a number of things for GM, including an increased focus on the domestic market or even a plan to increase marketing of their own, more traditional brands in Europe.

Either way, jettisoning the struggling brands should help GM's bottom line which in turn should improve their existing products. Here's hoping.

 

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