With more and more details for 2018 starting to develop, Team Penske has just announced a new partnership.
Team Penske has just announced that its No. 22 Ford Mustang will be primarily sponsored by LTi Printing, one of the nation's leaders in print and print related solutions, for two races in the Xfinity Series. LTi will be the primary sponsor at Pocono, as well as Iowa, and will also serve as an associate sponsor for the remainder of the 2018 season, according to teampenske.com.
In addition to sponsorship, LTi will also offer printing services to Team Penske during the partnership, in an effort to create strategic business-to-business opportunities.
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Mike Frost, President of LTi Printing, shared his excitement for the joint venture between LTI and Team Penske in a recent statement.
"We are incredibly excited to partner with Team Penske and their NASCAR XFINITY Series program this coming year," Frost said. "Team Penske has a proven record of success both on the track, but also in fostering solid business-to-business relationships off the track."
Team Oenske owner, Roger Penske is looking forward to the new opportunities offered by the partnership with LTi.
"We welcome LTi Printing as a new partner to Team Penske and we certainly see the opportunities that exist within this new relationship," Penske said. "We believe Team Penske can help provide value to LTi through brand exposure as a race team sponsor along with a direct connection to world-class companies, and we are excited to help create solutions for our partners with a first-class printing services provider."
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This isn't LTi's first experience with NASCAR. It served as a sponsor for Brad Keselowski Racing in the Camping World Truck Series in 2017. They will be making the transition as 2018 approaches.