Doing great, huh?
Among a recent flurry of news that includes losing its two most popular drivers, questions about the future viability of sponsorship and declining TV ratings, NASCAR is excepted to has continue a streak that should send shock waves through the sport.
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According to ESPN, NASCAR is headed for its 10th consecutive season of admissions revenue declines, based on its reading of annual reports.
That tidbit was down in a very interesting piece that examined NASCAR being at a crossroad, despite the fact that the leaders of the sport say its doing just fine.
What helps NASCAR, for the time being, is its rich TV deal, which brings in a combined $6.8 billion. But there's another combination the sport should be concerned about. The dual threat of declining track attendance and TV ratings -- Homestead was the least-watched championship race ever -- should send NASCAR officials scrambling for an answer.
It doesn't appear they are. Yet.