Monster may be draggings its feet on re-upping with NACAR, but Stewart-Haas Racing expects to get some good news in the coming weeks, according to a tweet from the Sports Business Journal.
SHR is expecting its renewal deal with Monster to come through.
SHR has said it’s waiting on some sponsorship in order to bring back Kurt Busch in the No. 41.
So, where does that leave NASCAR?
Monster was supposed to inform NASCAR whether it would pick up a two-year option to stay as the sport’s primary sponsor. Monster has asked for a extension to decide whether it will pick up its reported $20 million per year option.
Stern, in a serious of tweets, also said it’s likely a decision won’t be made until into 2018. Additionally, Monster has to decide whether to continue its commitments to two other teams.
Stern has estimated that between those three deals, Monster spends upwards to $50 million annually.
That’s a whole lot of scratch.